Shopee Updates Seller Penalty Rules Across Cross-Border Sites, With Stricter Penalties Restricting Privileges

According to Chuhai.com, on the 10th day of the 13 month, Shopee updated the penalties corresponding to seller points across its cross-border sites: Sellers who accumulate a large number of points will have some sales privileges suspended, depending on the tier. If the points are accumulated due to violations of listing policies, the maximum number of products that the store may list will also be adjusted, in addition to the aforementioned penalties. The points rules are directly linked to store traffic, campaign registration, and operating privileges. Cross-border sellers should check the violation thresholds and points cycles for each site to avoid point accumulation and restricted privileges caused by multiple violations at once. In day-to-day operations, following listing policies, fulfilling orders on time, and promptly handling anomalies are key to maintaining a healthy store score.