How do you configure all categories on lazada? What is lazada called in Chinese?
With the rapid growth of e-commerce, more and more merchants are choosing to open stores on Lazada. As a leading e-commerce platform in Southeast Asia, Lazada has a large user base andhow to configure all categories on lazadaa wide variety of products. How can you configure all categories to make your store stand out from the competition? Today, let me explain in detail how to configure all categories on Lazada and help your store's business thrive!
First, the importance of configuring all categories on Lazada
1. Improve store visibility: Configuring all categories can help your store rank higher in search results, increasing its visibility.
2. Meet consumer needs: Configuring all categories allows consumers to find the various products they need in a single store, increasing their willingness to purchase.
3. Increase your store's competitiveness: Configuring all categories can help you stand out within the same category and attract more consumers.
Second, steps for configuring all categories on Lazada
1. Log in to Lazada Seller Center
Log in to your Lazada Seller Center account.
2. Go to the product management page
Click the "Product Management" button in the left-hand menu to go to the product management page.
3. Select "All Categories Settings"
On the product management page, find the "All Categorieshow to configure all categories on lazadaSettings" option and click to open it.
4. Select product categories
On the "All Categories Settings" page, you can see all available product categories. Select suitable categories based on your store's positioning and product characteristics.
5. Set category weights
On the "All Categories Settings" page, you can set a weight for each categoryhow to configure all categories on lazada. The higher the weight, the higher that category ranks in search results.
6. Submit for review
After completing the settings, click the "Submit for Review" button. Lazada will review your all-category settings, which will take effect once approved.
Third, tips for configuring all categories on Lazada
1. Choose suitable categories
Choose categories that match your store's positioning and product characteristics, rather than blindly following trends.
2. Set category weights appropriately
Set category weights appropriately based on the sales performance of different categories to improve the rankings of popular categories.
3. Keep product categories consistent
Ensure that your product categories are consistent with those on Lazada to avoid being unable to list products because of incorrect categorization.
4. Stay informed about platform updates
Stay informed about the latest updates on Lazada and adjust your all-category settings promptly to adapt to market changes.
Fourth, frequently asked questions about configuring all categories on Lazada
1. How do you choose suitable categories?
Choose categories that match your store's positioning and product characteristics. For example, if you sell cosmetics, you can choose the "Beauty and Personal Care" category.
2. How do you set category weights?
Category weights can be set based on the sales performance of different categories. For example, if your "Beauty and Personal Care" category is selling well, you can set its weight to 5, while if the "Household Products" category has average sales performance, you can set its weight to 3.
3. How do you view category weights?
On the "All Categories Settings" page, you can see the weight value for each category.
With the explanation above, I believe you now have a deeper understanding of configuring all categories on Lazada. As long as you master the configuration techniques and set categories and weights appropriately, I believe your store's business will surely thrive! Wishing you fruitful results on Lazada!
| Serial number | Content | Description |
|---|---|---|
| 1 | Choose an appropriate category | Align with the store's positioning and product characteristics |
| 2 | Set category weights appropriately | Configure based on sales performance |
| 3 | Maintain consistent product categories | Avoid products being unable to be listed due to incorrect categorization |
| 4 | Monitor platform updates | Adjust all category settings promptly |
| 5 | Optimize continuously | Continually improve the store's competitiveness |
How many categories can you sell in on Lazada, and what happens if you choose the wrong category?
If you want to enter cross-border e-commerce, there are many platforms to choose from. Different platforms have their own advantages and disadvantages, and Lazada is a relatively well-known platform. So, how many categories can you sell in on Lazada?
Currently, Lazada does not support adding or changing categories, so you are advised to choose the correct category to avoid unnecessary consequences later.
Although sellers cannot add categories, they can choose to upload products from other categories within their current category. For example, if you currently sell clothing, you can upload footwear products to sell alongside it. However, make sure the categories are not too different, or the platform may consider this a violation.
What happens if you choose the wrong category when joining Lazada?
1. Failure to pass the product quality review
Unlike other platforms, Lazada reviews product information, and products can only go live after passing the review. Therefore, if a seller chooses the wrong category, the most direct consequence is that the product cannot pass the review. Even if it happens to pass, its exposure among target customers will be reduced.
2. Reduced click-through rate
Products can receive strong recommendations from the system only when placed in the correct category. If placed in the wrong category, they will receive less exposure to buyers, which also means their rankings will decline, affecting their click-through rates.
3. Inability to appear in the correct category
If sellers choose the wrong category, their store's products cannot appear in the correct category. Since they are displayed incorrectly, they cannot attract precisely targeted traffic, which affects product conversion rates.
4. Failure to obtain approval for promotional campaign applications
Choosing the wrong product category on Lazada can also prevent approval of applications to participate in promotional campaigns. Activity and conversions on e-commerce platforms during campaigns are considerably higher than usual, so sellers will miss the best sales period.
Also note that the products you upload must fall within the categories covered by your business license. Although Lazada does not check the business scope on your business license, complying with it as a precaution can help avoid unnecessary consequences if the platform starts checking later. Therefore, make sure you operate in compliance so that you do not have to worry about violations.
What sells well on Lazada Thailand, and which categories perform well?
The following product categories sell relatively well on Lazada Thailand:
Fashion accessories:
Watches: Women's fashion watches, men's business watches, and children's watches sell very well on the Thailand site, especially given the relatively high local watch prices in Thailand. Accessories: Japanese- and Korean-style accessories predominate, with simple, delicate, small metal accessories being popular. Bohemian and brightly colored ethnic-style accessories also have a market. Eyewear: Japanese, Korean, European, and American styles predominate, with sunglasses being particularly popular and prices tending toward the low-to-mid range. Fashion clothing, footwear, and bags:
Clothing: Lightweight clothing and underwear sell well, while fashionable styles such as women's drawstring T-shirts and off-the-shoulder clothing are very popular. Outdoor sports shoes also sell well. Bags: Competition is intense for women's backpacks and handbags, while school backpacks have also become a key promotional product due to pandemic-related delays in school reopening. Consumer electronics:
Mobile phone accessories: Power banks and phone cases are popular. Home equipment: Online sales of large home equipment such as vacuum cleaners and purifiers are increasing. DIY home appliances: Sales of appliances such as hair clippers, hair dryers, small sewing machines, air fryers, and bread makers are gradually rising. Entertainment equipment: Ps4, game consoles, and jukeboxes sold well during the pandemic. Computer accessories: High-definition and miniature cameras, power sockets, webcams, mice, and keyboards are popular. USB mini fans are also favored for their versatility. Children's clothing & toys:
Children's footwear and clothing: European, American, and Korean styles all have sizable consumer bases in Thailand, and comfortable, breathable sandals and sports shoes sell well. Toys: Educational assembly car models and remote-controlled toys are parents' preferred gifts, helping improve children's hands-on skills and strengthen parent-child interaction. The above product categories have good sales prospects on Lazada Thailand, but specific product selection still requires comprehensive consideration of market trends, consumer demand, and your own supply chain advantages.
Which payment channel should you choose on Shopee Taiwan, and how do buyers pay?
The available payment channels and buyer payment methods on Shopee Taiwan are as follows:
One. Payment channels available to sellers
Payoneer
As a global specialist in cross-border payments, Payoneer provides one-stop payment solutions for cross-border e-commerce sellers, foreign trade exporters, and entrepreneurs worldwide. It supports payments across multiple platforms, including Amazon, eBay, Wish, Lazada, and Rakuten. Users can apply for a physical card for spending abroad, making it suitable for sellers who need to manage funds across multiple platforms.
PingPong
A China-based cross-regional payment collection platform focused on providing low-cost overseas payment collection services for Chinese cross-border e-commerce businesses. It supports linking multiple stores to a single account, making it suitable for sellers operating multiple stores, especially small and medium-sized merchants seeking to reduce payment processing fees.
LianLian Pay
A domestic online express payment method supporting platforms including Amazon, Shopee, eBay, Wish, CdiScount, Bringly, Souq, JD.ID, Rakuten, and MercadoLibre. With broad coverage and convenient operation, it is suitable for sellers who need fast settlement.
Two. Buyer Payment Methods and Precautions
Payments for Local StoresHow to enable all categories on LazadaRestrictions
Local stores in Taiwan do not support credit card payments by default. Sellers must actively enable the credit card payment feature in the backend settings. If buyers cannot use a credit card, this may be due to category restrictions (for example, certain virtual goods or special categories do not support credit cards). Buyers should be guided to use another payment method, such as bank transfer or an electronic wallet.
Enabling Payments for Cross-Border Stores
By default, cross-border stores cannot independently enable credit card payments in the backend. Sellers must contact Shopee's official customer service to register a request for activation. After activation, sellers need to confirm whether it was successful based on buyers' actual payment results. Sellers are advised to check the status of payment channels regularly.
Other Payment Methods
In addition to credit cards, buyers in Taiwan can pay through convenience store payment collection services (such as 7-11 and FamilyMart), ATM transfers, WebATM, or electronic wallets (such as JKOPay and LINE Pay). Sellers need to clearly indicate the supported payment methods on product pages to avoid losing orders due to informationHow to enable all categories on Lazadabeing unclear.
Three. Selection Recommendations
Sellers should select payment channels based on their store type (local or cross-border), target market, and cost considerations. For example, sellers operating across multiple platforms may prioritize Payoneer, those seeking low costs may choose PingPong, and those needing fast settlement may choose LianLian Pay. At the same time, sellers need to ensure that buyer-side payment methods work smoothly to improve conversion rates.
Source: Original website · Read the original article
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