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Advertising & Analytics
Highlight your customer support methods in Google Search
Wednesday, July 7, 2021 Customers are often looking for ways to contact businesses, and Google works…
Advertising & Analytics
Learn campaigns, creative assets, traffic analytics and conversions through practical articles, video lessons, courses and resources for daily business work.
Google Ads
More ways to share your shipping and returns policies with Google
Wednesday, November 12, 2025 Shipping speed, cost, and return policies are critical factors for onli…
Advertising & Analytics
Inside Googlebot: demystifying crawling, fetching, and the bytes we process
Tuesday, March 31, 2026 If you tuned into episode 105 of the Search Off the Record podcast, you migh…
Web Analytics
New resources for video SEO
Wednesday, March 17, 2021 As global online video consumption continues to grow, Google aims to surfa…
Advertising & Analytics
Learn all about Google Trends with our new YouTube tutorials
Thursday, September 12, 2024 We're excited to announce the launch of our new YouTube series: Google …
Advertising & Analytics
New Location for the Google Crawlers' IP Range Files
Tuesday, March 31, 2026 Just a short note this time! Currently, you find the JSON files listing Goog…
Web Analytics
Optimizing website performance with a Search Console bubble chart
Wednesday, April 06, 2022 Analyzing Search performance data is always a challenge, but even more so …
Google Ads
How spam reports are used at Google
Friday, July 03, 2020 Thanks to our users, we receive hundreds of spam reports every day. While many…
Campaign Optimization
How we fought Search spam on Google in 2020
Thursday, April 29, 2021 Google Search is a powerful tool to help you find useful information on the…
Advertising & Analytics
Search Central Live is coming back to South America
Monday, January 26, 2026 Leia em Português Leer en español We're excited to announce that Search Cen…
Google Ads
Timing for bringing page experience to Google Search
Tuesday, November 10, 2020 This past May, we announced that page experience signals would be include…
Google Ads
How we fought Search spam on Google - Webspam Report 2019
Tuesday, June 09, 2020 Every search matters. That is why whenever you come to Google Search to find …
Advertising & Analytics
App deep links: connecting your website and app
Friday, May 2, 2025 Since 2013, Search has recognized the importance of app deep links in a mobile-c…
Advertising & Analytics
Introducing a new spam policy for "back button hijacking"
April 13, 2026 Today, we are expanding our spam policies to address a deceptive practice known as "b…
Web Analytics
The SEO Starter Guide got a makeover
Friday, February 2, 2024 We refreshed our SEO Starter Guide to better fit its namesake (you guessed …
Advertising & Analytics
Google's February 2026 Discover Core Update
Thursday, February 5, 2026 Today we've released the February 2026 Discover core update. This is a br…
Advertising & Analytics
How Google generates titles for documents with language or script misalignment
Friday, June 3, 2022 This week, we introduced an algorithmic improvement that identifies documents w…
Advertising & Analytics
Robots Refresher: robots.txt — a flexible way to control how machines explore your website
Friday, March 7, 2025 A long-standing tool for website owners, robots.txt has been in active use for…
Advertising & Analytics
Simplifying the Page Experience report
Wednesday, August 4, 2021 The Page Experience report in Search Console launched earlier this year to…
Advertising Creatives
Upcoming deprecation of Crawl Rate Limiter Tool in Search Console
Friday, November 24, 2023 The crawl rate limiter tool in Search Console is being deprecated on Jan 8…